Printing experts Parrot Print whose slogan is 'Bring Your Images to Life', has surveyed couples in the UK to reveal what the nation's most cherished wedding photograph is. After a turbulent year for the wedding industry and hopeful couples alike during the COVID-19 pandemic, restrictions are easing and weddings are starting to resume. Now more than ever, we are cherishing special moments in our lives and your very own wedding day is up there with the most important for many happy couples. But when it comes to wedding photography, it's important to make sure you're getting the most from your important snaps to hang on your wall, give as a gift or simply treasure forever.
An area of wedding planning that a bride and groom could agree on as 20% of women also stated that the close family/generational photo was their most cherished, proving that the big day is about more than the happy couple.
The photograph
% of men who cherish this image
% of women who cherish this image
Close/family generational photo
18%
20%
Couple walking down the aisle just married
15%
21%
All guests picture
17%
14%
First kiss as married couple
13%
16%
Cutting the cake
13%
13%
The Generational Split The love of a perfect wedding day snap is held across all generations, but which classic wedding day captured moments are going out of fashion? The survey revealed that the 'all guests' photo may well be dropping out of fashion as only 13% of Gen Z deemed the full party picture a cherishable moment - does this mean that wedding guests can finally say good-bye to this tedious wedding day photo-op?
Perhaps not too fast, as on the other end of the generational split, over 75s ranked the 'all guests' photo as their most valued wedding day image (24%), suggesting that it may well be a valuable image for long-term value. Instead of traditional group shots, the research indicates that the younger generations are more focused on photographs that capture intimate moments between the newlyweds. Notably, the "Just Married!" image of the couple walking hand-in-hand down the aisle was ranked the most cherished image for both Millennials (20%) and Gen X (18%) suggesting this is a must-have image for your wedding day photography list!
As for Gen Z, the Instagram generation are after the perfect romantic shot as they most valued the 'first kiss as a married couple' shot at 22%. The research also revealed that 16-24-year-olds are the generation who most value the 'bride getting ready' image (13%) suggesting that for the younger generations the detail and focus on the bride's portrait is a strong wedding day priority, it's no wonder when the average UK bride spends £1,313 on their wedding dress!
The Regional Split As well as generational splits, the survey also revealed top UK city's favourite wedding snaps, does your most cherished wedding day photo match up with your city's top choice? Photo Moment | Cities Who Voted It Their Most Cherished Moment The Close Family/Generational Photo Cardiff (21.79%), Edinburgh (17.72%), Glasgow (18.95%), Liverpool (18.28%), London (19.27%), Manchester (18.24%), Newcastle (19.75%), Norwich (22.86%), Southampton (29.49%) The Couple Walking Down The Aisle 'Just Married!' Birmingham (22.22%), Brighton (15.69%), Leeds (23.62%), Norwich (22.86%), Plymouth (22.58%), Sheffield (25.76%) All Guests Picture Belfast (22.81%), Bristol (21.59%) Cutting The Cake Liverpool (18.28%) To view this content in full check out Parrot Print's Blog Post.
As the events sector continues to evolve, 2026 is set to mark a clear turning point for UK venues. Leading event booking platform Tagvenue has released its predictions for how the UK events and hospitality sector will evolve in 2026, pointing to a decisive shift away from scale, standardisation and fixed packages, and towards experience-led formats, wellbeing and clearer communication of value. Drawing on booking behaviour across thousands of UK venues, alongside insights from independent hospitality operators, Tagvenue predicts that the most successful event spaces in 2026 will be those that combine strong identity with flexibility, visual appeal and transparency around pricing and experience.
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Experts Warn Against Using AI for Wedding Vows
With peak wedding season approaching, experts are warning couples not to rely on AI to write one of the most personal parts of their big day – their vows. A survey by jewellers Queensmith has revealed that more than half (55%) of UK brides and grooms are now using AI tools to help write their wedding vows and speeches, raising questions about authenticity, originality and even potential legal grey areas. The findings come amid a growing debate around AI-written vows after a registrar in the eastern Netherlands saw a marriage called into question when AI was used to help write the ceremony script. In the case, the District Court of Overijssel ruled that "no marriage has been established" after it emerged the registrar had relied on ChatGPT to draft parts of the ceremony. The case has sparked wider concerns that AI-generated wording could unintentionally mirror existing vows or scripts found online, raising questions about originality and authenticity.
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Countdown to the County Wedding Events Signature Wedding Show at Mercedes-Benz World, Surrey
We live and breathe weddings at County Wedding Magazines and Events, so we can't wait for our Signature Wedding Show at Mercedes-Benz World, Surrey on Sunday 26th April, 2026! It's one of our biggest wedding shows of the spring wedding show season. The event brings couples in touch with local professionals who are on hand to help plan the wedding day. From photographers to cake makers, musicians to florists you're sure to tick a lot off of your to-do list by attending one of our County Wedding Events.
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County Wedding Events coming to Houchins in Coggeshall, Essex!
If you're newlyweds-to-be embarking on your wedding planning journey, pop along to the County Wedding Events wedding show at to Houchins in Coggeshall, Essex, for inspiration on Sunday 14th April 2026! Sister company to County Wedding Magazines, the event brings couples that are desperate for face-to-face wedding planning in touch with local professionals who are on hand to help plan the wedding day. From photographers to cake makers, musicians to florists you're sure to tick a lot off of your to-do list by attending one of our County Wedding Events.
